Understanding the customer
‘Perception is reality’
How the solution works for the customer
Dealing with Objections
Closing the sale
Expanding your business
Confidence in selling comes from understanding the product, the customer and the ‘sales process’. This program is designed to provide the salesperson with a ‘map’ to steer him or her through the selling process. It develops the questioning, listening and objection handling skills needed to ensure that the customer remains the focus of attention. Finally, it will show the salesperson how to represent the product in terms that meet the customer’s buying criteria.
We will work with salespeople to prepare client development plans to increase product penetration.
Our consultants will also evaluate call quality and frequency with a view to enhancing both sales results and client retention.